DIRECTED BY NETTI HURLEY EXECUTIVE PRODUCER & ON SET PRODUCER: ZOE ROSE-DAVIES EXECUTIVE PRODUCER: HANNAH BELLIL PRODUCTION ASSISTANT: NELLIE HERON-ANSTEAD PA / COVID OFFICER: LUANA DEL VECCHIO RUNNER: DINA JACOBS DOP: KAROL JURGA FOCUS PULLER: BEN PARISH DIR CAMERA TRAINEE: TARA SADEGHI ASSISTANT: SOFIA BORIOSI DIR GAFFER: LEE PARFITT ART DIRECTOR: ROSIE BONNAR PROP STYLIST: OLITA-MAY FORBES ADAM STYLIST:CELIA ARIAS STYLISTASSIST:MAOMI YAKOSHI STYLISTASSIST:CAROLINA TAVIRODIR MUA:GRACE ELLINGTON MUA ASSIST:SAMANTHA LONG MUA ASSIST:EMMANOUELA MEGKISTOU HAIRSTYLIST:LAURAINE BAILEY HAIRASSIST:NAOMI WARWICK HAIRASSIST:SHEREE JOURDAN
EQUIPMENT – ONE STOP STUDIO – SUGAR STUDIOS
BROTHER MODELS Olive Bass Rachel Duncan Chloe Pierre Ingrid Lisa Sophia Khokhar Darcy Jouza Wilhemina Gilbertson-Davis Christina Okpala Talia Jordan Lewis Joey Darlinn
EDITOR: ALI GILL GRADE: TIM SMITH – CHEAT
SOUND DESIGN- JAMES EVERETT @ NO.8 KAREN NODEN @ NO.8
MUSIC – ANNA WALL
COMMISSIONING TRACK “WOMEN WALKING” BY MERC THE BIG BODY BENZ
Adidas by Stella McCartney presents: SS21 FUTUREPLAYGROUND – performance wear designed for your body, mind and planet. To celebrate this new collection, three directors share their vision of what it means to connect with your direct surroundings and protect what matters most.
London-based director Netti Hurley’s film values intimacy and honesty, capturing something real, bold, and emotive with a clear message: “I wanted to make sure we cast people whose identity, work, and presence set the tone for a better future”.
Since its creation in 1982, the Air Force 1 has endured through time, retaining its popularity in a way that’s rarely seen, and the brand explains that wearers cite the shoes’ “toughness and resilience” as part of the reason why. Now, the brand is taking the things Air Force 1 fans love about the shoe and highlighting and honoring the people who embody those attributes in their communities. Nike’s Air Force 1 campaign is celebrating community activists by making them part of the shoe’s latest campaign.
On January 10, Nike launched its latest Tech Pack collection, a series of city-ready wardrobe staples that definitely wouldn’t look out of place in an episode of your favourite modern dystopian Sci-Fi anthology series – think fleece and knit designs with a healthy does of neon and metallic accents. The collection takes inspiration from the busy lifestyles of city dwellers, and is designed to see you through your work day, your run, a gym session, and an evening with your friends.
To celebrate the new collection, we caught up – on camera – with three confirmed city people you might recognise who know a little something about a hectic schedule to talk about what cities means to them and how they balance those schedules, all while they put their new threads through their paces.
2018 breakout star Letitia Wright associates her home city with potential, recalling how she made her first career steps there as she sits in a local cafe and wanders through the city centre at night. She also thinks of it as being a spiritual place, thanks to the different experiences and cultures you can find.
Premier League footballer Alex Oxlade-Chamberlain takes a break from his workout to reference London’s diversity as something he celebrates – he spent many years living and playing football in London before he moved to Liverpool – as well as loving that you can find a way to do “anything and everything” in the city that almost demands you fill every second of your day with activities. Olympian sprinter and European Champion Dina Asher-Smith simply thinks of the English capital “home”. She was born here, she studied here, and she still trains here, the city that inspired her to all her athletic achievements and taught her how to manage her time.
Each of them acknowledge that they need a wardrobe that keep up with their demanding day to day life, and this futuristic collection is up to that challenge and all the different things their schedules might throw at them.Y
