Online Content

Jaguar TCS Racing

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Jaguar TCS Racing

History is leading us home to the ABB FIA Formula E World Championship Finale – The London E-Prix. From past to present and future bound, Jaguar’s journey accelerates towards an all-electric era.

Connect with Jaguar TCS Racing:

Facebook: https://www.facebook.com/JaguarRacing/

Twitter: https://twitter.com/JaguarRacing

Instagram: http://instagram.com/jaguarracing

TikTok: http://www.tiktok.com/@jaguarracing

Website: http://www.jaguar.com

Commercial, Online Content

McVitie’s appoint Chief Dunking Officer

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McVitie’s appoint Chief Dunking Officer
A new UK study has revealed that 6.1 million biscuits a week will meet an untimely demise in the bottom of a mug due to poor dunking techniques.
The new research by the nation’s leading biscuit baker McVitie’s, reveals that 80% of the UK population are self-confessed dunkers, with 38% saying they ‘always’ or ‘often’ dunk their biscuits in a beverage.
The study also found that 77% of the UK have lost a biscuit in a beverage due to over dunking, with 43% of those polled saying they have felt anxious about losing their biscuit in a beverage.


In a bold effort to make dunking debacles a thing of the past, McVitie’s has today announced the creation of a brand-new role with the appointment of a Chief Dunking Officer (CDO). Scientist and biscuit aficionado Dr Helen Pilcher has taken on the role and is on a mission to help make biscuit and beverage related woes a thing of the past by taking the guesswork out of the dunk.

Dr Pilcher has undertaken weeks of dunking experiments, putting a variety of biscuits through their paces. She made a breakthrough discovery that many biscuits need only be dunked for a fraction of a second (aka ‘the micro-dunk’), meaning most of us are dunking our biscuits wrong.

Dr Pilcher found that the average biscuit should absorb 20% of its original weight in liquid for the optimal dunk experience – she calls this the ‘biscuit dunking constant’.
This occurrence happens much quicker than you might think for many of our favourite biscuits.
Exhaustive research by Dr Pilcher and her team, conducted under laboratory conditions, has pinpointed the optimal dunk times for some of the nation’s favourite biscuits to enhance flavour and texture, as well as the Dunking Danger Zone – the point at which the biscuit is at risk of breaking. Dr Pilcher has also collated her suggested optimal beverage pairings, for a range of McVitie’s classic biscuits.

Robert Craggs, Lead Product Development Chef at McVitie’s UK & Ireland said: “Dunking a biscuit is an art form – it’s a delicate balance to preserve the integrity of the biscuit whilst also enhancing the taste with your drink of choice. Here at McVitie’s we’re proud to play a big part in the simple pleasure that is dunking a biscuit, no matter how you chose to do it. From classics like our Rich Tea to new favourites like the White Chocolate Digestive, there’s a perfect biscuit and drink pairing to be discovered, and we hope all biscuit lovers will feel inspired to try something a little different during their next dunk.”
McVitie’s research also revealed that Digestives (39%) are the nation’s favourite biscuit to dunk, closely followed by the Chocolate Digestive (35%) and Rich Tea (35%).
Tea (73%), coffee (40%) and hot chocolate (18%) are the most popular beverages to dunk in – though some Brits also dunk in cold or warm milk (14%), milkshakes (3%) orange juice (3%) and apple juice (2%).
53% of the nation say they dunk their biscuits because they like the flavour, whilst 50% like the change in texture.
Generation X dunk the most biscuits, with one third (33%) saying they dunk ‘often’, closely followed by Millennials (29%) and Baby Boomers (29%).
Negotiating the perfect dunk time can leave many Brits confused and result in a dunk debacle – with over 1 in 4 (29%) Brits confessing a need to perfect their dunking technique.
Of the nation’s biscuit dunkers, Londoners say their favourite biscuit to dunk is the Rich Tea, whereas Manchester residents prefer a Digestive. Overall, Northern Ireland is home to the most biscuit dunkers in the country – with 52% saying they ‘always’ or ‘often’ dunk biscuits in a beverage.
James King, Marketing Director at McVitie’s UK & Ireland said: “We were shocked following the results of our survey to discover just how many biscuits are being lost to dodgy dunking each week. As the baker of the nation’s true original biscuits, we feel we have a duty to help, which is why we’ve appointed a Chief Dunking Officer to save the Great British public from dunking debacles and achieve the perfect dunk, every time.”
McVitie’s new Chief Dunking Officer, Dr Helen Pilcher, added: “The natural porosity of a biscuit makes it an ideal snack to be dipped into a drink and soak up all the deliciousness. However, Brits are still susceptible to over-dunking their biscuits – which is why we have identified the Optimum Dunking Time and the Dunking Danger Zone for a range of McVitie’s classics. Each biscuit is unique in texture, structure, flavour and size, and all these factors affect its dunkability. Respect the Dunking Danger Zone, and we can save the nation from future dunking disasters!”


A new UK study has revealed that 6.1 million biscuits a week will meet an untimely demise in the bottom of a mug due to poor dunking techniques.
The new research by the nation’s leading biscuit baker McVitie’s, reveals that 80% of the UK population are self-confessed dunkers, with 38% saying they ‘always’ or ‘often’ dunk their biscuits in a beverage.
The study also found that 77% of the UK have lost a biscuit in a beverage due to over dunking, with 43% of those polled saying they have felt anxious about losing their biscuit in a beverage.


In a bold effort to make dunking debacles a thing of the past, McVitie’s has today announced the creation of a brand-new role with the appointment of a Chief Dunking Officer (CDO). Scientist and biscuit aficionado Dr Helen Pilcher has taken on the role and is on a mission to help make biscuit and beverage related woes a thing of the past by taking the guesswork out of the dunk.

Dr Pilcher has undertaken weeks of dunking experiments, putting a variety of biscuits through their paces. She made a breakthrough discovery that many biscuits need only be dunked for a fraction of a second (aka ‘the micro-dunk’), meaning most of us are dunking our biscuits wrong.

Dr Pilcher found that the average biscuit should absorb 20% of its original weight in liquid for the optimal dunk experience – she calls this the ‘biscuit dunking constant’.
This occurrence happens much quicker than you might think for many of our favourite biscuits.
Exhaustive research by Dr Pilcher and her team, conducted under laboratory conditions, has pinpointed the optimal dunk times for some of the nation’s favourite biscuits to enhance flavour and texture, as well as the Dunking Danger Zone – the point at which the biscuit is at risk of breaking. Dr Pilcher has also collated her suggested optimal beverage pairings, for a range of McVitie’s classic biscuits.

Robert Craggs, Lead Product Development Chef at McVitie’s UK & Ireland said: “Dunking a biscuit is an art form – it’s a delicate balance to preserve the integrity of the biscuit whilst also enhancing the taste with your drink of choice. Here at McVitie’s we’re proud to play a big part in the simple pleasure that is dunking a biscuit, no matter how you chose to do it. From classics like our Rich Tea to new favourites like the White Chocolate Digestive, there’s a perfect biscuit and drink pairing to be discovered, and we hope all biscuit lovers will feel inspired to try something a little different during their next dunk.”
McVitie’s research also revealed that Digestives (39%) are the nation’s favourite biscuit to dunk, closely followed by the Chocolate Digestive (35%) and Rich Tea (35%).
Tea (73%), coffee (40%) and hot chocolate (18%) are the most popular beverages to dunk in – though some Brits also dunk in cold or warm milk (14%), milkshakes (3%) orange juice (3%) and apple juice (2%).
53% of the nation say they dunk their biscuits because they like the flavour, whilst 50% like the change in texture.
Generation X dunk the most biscuits, with one third (33%) saying they dunk ‘often’, closely followed by Millennials (29%) and Baby Boomers (29%).
Negotiating the perfect dunk time can leave many Brits confused and result in a dunk debacle – with over 1 in 4 (29%) Brits confessing a need to perfect their dunking technique.
Of the nation’s biscuit dunkers, Londoners say their favourite biscuit to dunk is the Rich Tea, whereas Manchester residents prefer a Digestive. Overall, Northern Ireland is home to the most biscuit dunkers in the country – with 52% saying they ‘always’ or ‘often’ dunk biscuits in a beverage.
James King, Marketing Director at McVitie’s UK & Ireland said: “We were shocked following the results of our survey to discover just how many biscuits are being lost to dodgy dunking each week. As the baker of the nation’s true original biscuits, we feel we have a duty to help, which is why we’ve appointed a Chief Dunking Officer to save the Great British public from dunking debacles and achieve the perfect dunk, every time.”
McVitie’s new Chief Dunking Officer, Dr Helen Pilcher, added: “The natural porosity of a biscuit makes it an ideal snack to be dipped into a drink and soak up all the deliciousness. However, Brits are still susceptible to over-dunking their biscuits – which is why we have identified the Optimum Dunking Time and the Dunking Danger Zone for a range of McVitie’s classics. Each biscuit is unique in texture, structure, flavour and size, and all these factors affect its dunkability. Respect the Dunking Danger Zone, and we can save the nation from future dunking disasters!”


Music Video

Speakers Corner Quartet – Can We Do This? (feat. Sampha)

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Speakers Corner Quartet – Can We Do This? (feat. Sampha)

Speakers Corner Quartet—a London-based group that fuses jazz, hip-hop, electronic and more—teams up with singer-songwriter Sampha on the poignant “Can We Do This?” The silky smooth melody and Sampha’s tender vocals are accompanied by a black and white, perspective-shifting video directed by Akinola Davis Jr wherein individuals of all ages jump on a bouncy castle.

Music Video

Martin’s Sofa

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Martin’s Sofa

Martin’s Sofa · Headie One Martin’s Sofa ℗ 2023 Relentless Records under exclusive licence to Sony Music Entertainment UK Limited Released on: 2023-01-19 Composer, Lyricist: Irving Adjei Producer: M1onthebeat Composer, Lyricist: Nayvadius DeMun Willburn Mastering Engineer: Sing Engineer, Recording Engineer: Charlie Rolfe Composer, Lyricist: Joshua Louellen Mixing Engineer: Leandro Hidalgo

Commercial, Fashion

Flannels – The Party Never Stops

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Flannels – The Party Never Stops

DIRECTOR: C PRINZ – PHOTOGRAPHER: AIDAN ZAMIRI – CHOREOGRAPHER: KEVIN BAGOSTYLIST: OLA EBITI – MUA: BEA SWEET – HAIR STYLIST: ISAAC POLEON – PRODUCTION DESIGNER: MIGUEL BENTO05.11.2022

A festive time warp, in which the party spirit spills over, again and again. The night might be coming to an end, but we’re asking: where next? Ft. the biggest brands. The best going-out pieces. And the key looks of the season. This is everything you need to make a statement.

This Christmas, the party never has to stop with FLANNELS.

Commercial

SIDEMEN EXTREME JAPANESE GAMESHOWS

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SIDEMEN EXTREME JAPANESE GAMESHOWS

The Sidemen play some extreme Japanese Gameshows! Enjoy!

🍗: Order food NOW at: https://www.eatsides.com/

🎥: Access exclusive content at: https://www.sideplus.com/

🍹: XIX Vodka: https://www.xixvodka.com/

👉🏻: Subscribe to our Reacts Channel: https://www.youtube.com/SidemenReacts

👈🏻 👕: Sidemen Clothing: http://www.sidemenclothing.com

👉🏻 Subscribe to our 2nd Channel: https://www.youtube.com/MoreSidemen

👈🏻 📸: Sidemen Instagram: http://www.instagram.com/Sidemen

🐤: Sidemen Twitter: http://www.twitter.com/Sidemen

✏️: SUBMIT A #SidemenSunday IDEA HERE https://forms.gle/JDuGrSzM4F6mdo6D9

Commercial

SIDEMEN VS MR BEAST $1,000,000 CHALLENGE

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SIDEMEN VS MR BEAST $1,000,000 CHALLENGE

SIDEMEN VS MR BEAST $1,000,000 CHALLENGE

Mr Beast takes on the Sidemen in a series of $1,000,000 challenges! Mr Beast: https://www.youtube.com/user/MrBeast6000

🍗: Order food NOW at: https://www.eatsides.com/

🎥: Access exclusive content at: https://www.sideplus.com/

🍹: XIX Vodka: https://www.xixvodka.com/

👉🏻: Subscribe to our Reacts Channel: https://www.youtube.com/SidemenReacts

👕: Sidemen Clothing: http://www.sidemenclothing.com

👉🏻 Subscribe to our 2nd Channel: https://www.youtube.com/MoreSidemen

📸: Sidemen Instagram: http://www.instagram.com/Sidemen

🐤: Sidemen Twitter: http://www.twitter.com/Sidemen

✏️: SUBMIT A #SidemenSunday

IDEA HERE https://forms.gle/JDuGrSzM4F6mdo6D9

Music Video

Crawlers F*ck Me – I Didn’t Know How To Say

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Crawlers F*ck Me – I Didn’t Know How To Say

Liverpool risers CRAWLERS return with new single ‘F*ck Me (I Didn’t Know How To Say)’.

The band have signed to Polydor, and their second major single could be their most uncompromising to date.

A gnarly rocker with a killer chorus, ‘F*ck Me (I Didn’t Know How To Say)’ delivers a knockout blow, matching super-stylised songwriting to a real sense of catharsis.

Dig a little deeper, however, and you’ll find lyrics that play with risk and daring, with Holly Minto chasing to reveal aspects of her relationship with her own body.

‘F*ck Me (I Didn’t Know How To Say)’ deals with trauma and recovery, with Holly commenting: “Fuck Me (I didn’t know how to say)”’ is a song very personal to us as a band. The song covers two ideas behind sex. First the trauma and disgust after sexual assault, and then the idea of how at the time of writing it I haven’t felt loved and only used for my body and for sex rather than the love I really wanted at the

Fashion

WOMEN WALKING

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WOMEN WALKING

DIRECTED BY NETTI HURLEY
EXECUTIVE PRODUCER & ON SET PRODUCER: ZOE ROSE-DAVIES 
EXECUTIVE PRODUCER: HANNAH BELLIL
PRODUCTION ASSISTANT: NELLIE HERON-ANSTEAD 
PA / COVID OFFICER: LUANA DEL VECCHIO 
RUNNER: DINA JACOBS 
DOP: KAROL JURGA 
FOCUS PULLER: BEN PARISH DIR
CAMERA TRAINEE: TARA SADEGHI 
ASSISTANT: SOFIA BORIOSI DIR 
GAFFER: LEE PARFITT 
ART DIRECTOR: ROSIE BONNAR 
PROP STYLIST: OLITA-MAY FORBES ADAM 
STYLIST:CELIA ARIAS 
STYLISTASSIST:MAOMI YAKOSHI
STYLISTASSIST:CAROLINA TAVIRODIR 
MUA:GRACE ELLINGTON
MUA ASSIST:SAMANTHA LONG 
MUA ASSIST:EMMANOUELA MEGKISTOU
HAIRSTYLIST:LAURAINE BAILEY
HAIRASSIST:NAOMI WARWICK
HAIRASSIST:SHEREE JOURDAN

EQUIPMENT – ONE STOP
STUDIO – SUGAR STUDIOS

BROTHER MODELS 
Olive Bass
Rachel Duncan
Chloe Pierre
Ingrid Lisa
Sophia Khokhar
Darcy Jouza
Wilhemina Gilbertson-Davis
Christina Okpala
Talia Jordan Lewis 
Joey Darlinn 

EDITOR: ALI  GILL
GRADE: TIM SMITH – CHEAT 

SOUND DESIGN- JAMES EVERETT @ NO.8 
KAREN NODEN @ NO.8

MUSIC – ANNA WALL

COMMISSIONING TRACK
“WOMEN WALKING” BY MERC THE BIG BODY BENZ

SPECIAL THANKS STINK FILMS